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Sunday, January 16, 2011

RARE PRE-WAR TAGALOG MOVIE FLYERS # 5: "VIA CRUCIS" (1937)


"Via Crucis" (1937)
Filippine Films
Release Date: November 29- December 8, 1937/ Fox Theater
Director Eduardo de Castro
Cast
Leopoldo Salcedo, Rita Rica, Lilia Vizconde, Pacita Del Rio, Ana Serrano, Sonia Bella, Rosa Aguirre, Juanita Angeles, Pedro Faustino


"Movie flyers have been used by theater owners as promotional ads to drum up business for movies. They would print them up from materials provided by the studio, adding information on local screening times and locations. Although they were cheaply produced, many of the flyers were quite nicely designed and are now considered highly collectibles. In many cases the original films have been lost, making the surviving flyers the only visual record of numerous movies."

3 comments:

DJ Stef said...

Rita Rica and Eduardo de Castro were my grandparents. I'm looking for more photos from their films.

Perrycomo Gonzalez said...

how are your grandparents? are they still here with us? any saved moves from them? thank you.

Perrycomo Gonzalez said...

movies*

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