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Sunday, August 23, 2009

STARS OF THE 50s IN ONE GREAT AD ENDORSEMENT

Popular stars of the 50s together in a star-studded 1958 Lifebuoy ad. That's LVN's Nida Blanca and Nestor de Villa; Lita Gutierrez and Willie Sotelo; Sampaguita's Susan Roces and Romeo Vasquez; Amalia Fuentes and Juancho Gutierrez; Marlene Dauden and Tony Marzan; and Premiere's Shirley Gorospe and Zaldy Zshornack. Quite difficult for the ad agency to have them pose together, probably because of the stars' existing contracts with their mother studios. I'm pretty sure that these problems were strengthen out first (concerning all the legal issues) and the artist-in charge came up with this wonderful ad---


Lifebuoy Ad/ 1958


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