THE WAR YEARS (1942- 1945): CARMEN ROSALES, NORMA BLANCAFLOR, LIWAYWAY ARCEO, WITH FERNANDO POE, ELY RAMOS, JOSE PADILLA, JR., PRECIOSO PALMA, PEDRO FAUSTINO IN "TATLONG MARIA" (1944)

After the reported success of "The Dawn of Freedom," the Japanese decided it was time for Filipinos to produce an alternative cinema---other than that of Hollywood that has been the model for most Filipino films. Tsutumo Sawamura was tasked by the Japanese commission with uplifting the status of local movies. Sawamura wrote an adaptation of the Jose Esperanza Cruz novel, "Tatlong Maria." Gerardo de Leon was chosen to direct the film which starred Carmen Rosales, Norma Blancaflor, Liwayway Arceo, Fernando Poe, Sr., Ely Ramos and Jose Padilla, Jr. The movie extolled the virtues of living in the province and featured grand musical numbers staged at the Manila Hotel and the Jai Alai.

"Tatlong Maria" was shown simultaneously in five theaters on October 12, 1944. It was much ballyhooed all throughout its shooting. The New Philippines News, a newsreel team assembled by the Japanese, covered the shooting, showing three hundred girls preparing for musical numbers in the Winter Garden of the Jai-Alai and in the Manila Hotel. While it was successful, the film was released at a time when the Allies were moving to Manila. Martial law was declared and a curfew was imposed. Screening hours were shortened and evening shows were cancelled.

(Source: “War and its Aftermath in Philippine Cinema by Agustin Sotto)

"Tatlong Maria" (1944)

A Tatlong Maria Productions

Released thru Eiga Haikyusha

Release Date October 12, 1944/ Ideal, State, Times, Daitoa (formerly Capitol)

Direction Gerardo de Leon

Cast Carmen Rosales, Norma Blancaflor, Liwayway Arceo, with Fernando Poe, Ely Ramos, Jose Padilla, Jr., Precioso Palma, Pedro Faustino

The movie was advertised daily, for a week prior to the film's showing. 

(The Tribune, October 7, 1944)

(The Tribune, October 8, 1944)

Synopsis--- The film centers on three sisters—Maria Fe, Maria Esperanza, and Maria Caridad—raised without favoritism despite having different mothers. On the eve of Maria Caridad’s wedding to Andres Diwa, her two elder sisters disrupt the ceremony over inheritance issues and lure her to Manila, where she resists an unwanted suitor. After returning to the province to fulfill her dying mother’s wish, Caridad marries Andres, but the couple later loses their home and struggles in Manila before drawing inspiration to rebuild their lives on a modest inheritance. Years later, the fortunes of the two elder sisters collapse, leading them into poverty. Moved by compassion, Andres rescues them and brings them back to the province, where the family is reunited in a joyful celebration

(The Tribune, October 10, 1944)

(The Tribune, October 11, 1944)

(The Tribune, October 12, 1944)