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Friday, February 25, 2011

RARE PRE-WAR TAGALOG MOVIE FLYERS # 30: "DAHONG LAGAS" (1938)


"Dahong Lagas" (1938)
Sampaguita Pictures
Release Date: December 30, 1938- January 6, 1939/ Grand Theater
Music Miguel Velarde, Jr.
Story and Director Carlos Vander Tolosa
Cast Yolanda Marquez, Ely Ramos, Andres Cetenera, Naty Rubi, Miguel Anzures, Soledad Aquino, Precioso Palma, Billy Vizcarra, Lita Zabala
(From the collection of
Dharyl Jim Jalos/ GMA Cavite)


"Movie flyers have been used by theater owners as promotional ads to drum up business for movies. They would print them up from materials provided by the studio, adding information on local screening times and locations. Although they were cheaply produced, many of the flyers were quite nicely designed and are now considered highly collectibles. In many cases the original films have been lost, making the surviving flyers the only visual record of numerous movies."

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