“I would highly appreciate very much if you would at least acknowledge any materials used or at least ask for a permission first. Unless specified, all other materials are from the private collection of the blog owner. Thank you very much!”

Thursday, December 11, 2025

MORE ON PRE-WAR TAGALOG MOVIES: MILA DEL SOL, FRED CORTES, ESTER MAGALONA, VICENTE OLIVER, DEANNA PRIETO, BEN RUBIO, WITH CECILIO JOAQUIN, MIGUEL ANZURES, ROSARIO LAM, CANUPLIN, REGIO VILLA, JUAN RODRIGUEZ IN "IBONG ADARNA" (1941)/ UPDATED

LVN Pictures. Inc. contributes an important chapter to the well-nigh unimpressive history of the Philippine movies with the production of its third anniversary picture "Ibong Adarna", which is scheduled to open today at the Dalisay theatre. Adapted from that popular Tagalog legend of the same title, "Ibong Adarna", filmed in varicolor, is the most extraordinary picture to date ever produced in the Philippines.

Mila del Sol, Fred Cortes, Ester Magalona, Vicente Oliver, Deanna Prieto and Ben Rubio compose the stellar cast, supported by Cecilio Joaquin, Rosario Lam, Canuplin, Juan Rodriguez, Regio Villa and thousands of extras. Vicente Salumbides who undertook the three-sided task adapting the story on the screen, writing the screen play and directing the production fully justifies his great ability as a showman. Manuel Conde shares good mention in the technical staff for his part as technical supervisor.

"Ibong Adarna" is fantastic as well as spectacular. As much it is a film novelty of the highest order, which will appeal to both young and old and even to the most fastidious moviegoer.

The story deals with three brother-princes who set out to look for the magic bird, which according to the wise men, will prove the only remedy to their ailing father. Romance, dramatic intrigue, wonderful acts, glorious music, specially composed for the picture by Francisco Buencamino Sr. and Jr., mass scenes featuring thousands of extras, aside from the many spectacular and fantastic details, highlight this ambitious LVN production. It can well be adjudged a screen masterpiece, but most of all it gives the Filipino motion picture business a good top toward modern film technique.

LVN Pictures, Inc., sticking to its policy of giving the movie public the best kind of screen entertainment possible, did not toil for over six months and spend enormous sum of money in producing "Ibong Adarna" for nothing. So you'll see and maybe you'll say "I thought such a thing couldn’t happen here".  (The Tribune, October 17, 1941)

For the first time in 1941 color was introduced in local cinema via Ibong Adarna produced by LVN Pictures. The process, however, did not use actual color film negative; the colors were hand-painted, frame-by-frame, on certain scenes to depict an enchanted bird in all its rainbow glory.


"Ibong Adarna" (1941)
LVN Pictures
Release Date: October 17-28, 1941Dalisay Theater
Music Francisco Buencamino Sr. and Jr.
Technical Supervision Manuel Conde
Director Vicente Salumbides
)
Cast Mila del Sol, Fred Cortes, Ester Magalona, Vicente Oliver, Deanna Prieto, Ben Rubio, with Cecilio Joaquin, Miguel Anzures, Rosario Kam, Canuplin, Regio Villa, Juan Rodriguez and a thousand others



6 comments:

Anonymous said...

simon.ito bang ibong adarna e japanese time na noong pinapalabas?kasi yung font ng ibong adarna parang pang japanese?

Anonymous said...

Ibong Adarna was first shown on October 17-28, 1941, and Pearl Harbor was attacked on 7 December 1941, you just use your common sense... if you have one.

Anonymous said...

that's why it's called pre war movie... japan has not yet invaded Philippines...

Sam said...

Minsan tumitingin ako ng mga libro sa may NBS Harrison Plaza, at may nakita akong isa na may kinalaman kay Vicente Salumbides (nakalimutan ko na po yung title). Mabilisan lang po yung pagtingin ko dun, at evident namang filmmaker siya. Pero hindi lang po talaga pamilyar ang pangalan niya... Tapos, nakita ko po itong blogpost na ito, dun ko na lang nalamang iisa lang pala si Vicente Salumbides at Manuel Conde.

Art Salumbides-Gonzalez said...

lolo ko si vicente salumbides,hindi sya si ginoong manuel conde. manuel conde just helped my lolo in 1941 for the filming of ibong adarna. forte rin kasi ni mr.conde ang costume pictures.salamat po.

edgar ebro said...

Magkaiba si Vicente Salumbides at Manuel Conde, si manuel Conde nagsimual sa pelikula mga late 30s na coeect me if im wrong MAHIWAGANG BIYULIN ang first movie niya unlike si Vicente salumbides 1930s palang producer at aktor na

LinkWithin

Blog Widget by LinkWithin